EU Prohibits Fully AI-Created Images, Videos in Official Use
The restriction aims to protect public confidence and maintain the credibility of institutional messaging amid growing concerns that synthetic media is making it difficult to distinguish between real and fabricated content.
Thomas Regnier emphasized, “The footage and photos that we are using and making available for journalists’ use or for official information purposes do not include AI-generated content,” and added that “authenticity” remains a top priority.
While AI tools can still be employed to enhance or improve the quality of existing images, the creation of fully synthetic images or videos is not permitted.
Observers note that this cautious approach addresses legitimate risks but may also reduce flexibility in the fast-moving digital communications environment.
The decision comes after a European Commission investigation into the platform X and its AI chatbot Grok under the Digital Services Act, which examined recommendation algorithms and the circulation of sexualized imagery.
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