FENIX360 launches global streaming push with Gaana partnership and 13-country showcase
FENIX360 launched its “Streaming Reimagined” campaign with live music events across 13 countries, plus a new partnership with Gaana that will bring direct-to-fan tools to one of India’s largest music audiences. The company is pitching the rollout as a way to improve artist earnings and expand monetization beyond traditional streaming payouts.
Why it matters: - FENIX360 is trying to reshape how artists earn from streaming by pairing live events, fan tools and monetization features in one platform. - The company says the model is designed to lift creator income in an industry where most artists struggle to make a sustainable living. - The push also gives FENIX360 a global launch platform ahead of planned expansion in Europe, the UK and the U.S.
What happened: - FENIX360 announced the global debut of “Streaming Reimagined” on August 25, 2026. - The launch included a live music event in New York City tied to the inaugural Wonder Games in Times Square, produced by Wonderama. - The New York event was hosted by David Osmond and actress and social media creator McKenzi Brooke. - The celebration included a video announcement from Mumbai marking the debut at India’s All About Music conference. - FENIX360 and Gaana will unveil a new in-app artist social feed and monetization tools in Mumbai. - The first phase of the FENIX360-Gaana direct-to-fan integration is scheduled to roll out in Q4 2026. - A second major event is set for Thursday, August 27, with artists from 13 countries performing across Mumbai, New York, Los Angeles, Nashville, Munich, Tokyo, Rome, Melbourne, Singapore, Sweden, Jamaica, Costa Rica and Zimbabwe. - The August 27 broadcast will include a special video and song release from Ricky Kej.
The details: - Gaana gives creators access to an audience of more than 40 million monthly visitors across 20+ regional languages. - FENIX360 says the platform was built for a global creative economy where more than 98% of artists cannot earn a sustainable living. - The company says dominant platforms can pay as little as $0.003 per stream, or about $3,000 for one million plays. - Allan Klepfisz, founder, chairman and CEO, said creators deserve better income options and fair compensation. - Klepfisz said, “Empowering artists with disruptive technology is long overdue.” - Klepfisz said FENIX360 is cutting out middlemen so creators can own their distribution. - The standalone FENIX360 app pays artists 70% or more of revenue, including advertising. - Artists can earn through advertising, commerce, streaming, subscriptions, merch, tickets, collectibles, NFTs and private sessions inside the app. - FENIX360 offers custom app and website builders, geo-targeted fan notifications, unified social-media management, touring tools and marketing utilities. - The company says it has six patent-pending AI systems: AI4AI, GigBooker, Harmony AI, InstApp, TourBooker and RPM. - FENIX360 is headquartered in Singapore and says it has recruited more than 7,000 artist ambassadors. - The company is targeting a NASDAQ listing in 2027. - The August 27 global streaming event will also raise donations for Teen Cancer America, Creative Visions and Share and Care. - On Monday, August 31, FENIX360 will introduce the FENIX360 Artist Trust, chaired by Harvey Goldsmith CBE. - FENIX360 says the Artist Trust is intended to support artists and charities. - More information is available in the company’s announcement.
Between the lines: - FENIX360 is positioning itself as a creator-economy alternative to traditional streaming platforms, with revenue sharing and direct fan engagement at the center of the pitch. - The Gaana partnership is strategically important because it connects FENIX360 to a large Indian music audience and a market with multiple languages and strong digital growth potential. - The charity tie-ins and artist trust announcement add a public-interest angle to a launch that is also clearly designed to attract artists, fans and investors.
What's next: - The Gaana integration is expected to begin rolling out in Q4 2026. - The global showcase continues on August 27 with live performances and new content from multiple cities. - FENIX360 plans to expand distribution partnerships as it prepares for broader launch in Europe, the UK and the U.S. - The company will formally introduce the FENIX360 Artist Trust on August 31. - FENIX360 is also working toward a 2027 NASDAQ listing.
The bottom line: - FENIX360 is betting that higher revenue shares, direct-to-fan tools and global programming can make streaming more lucrative for artists and more compelling for audiences.
Disclaimer: This article was produced by AGP Wire with the assistance of artificial intelligence based on original source content and has been refined to improve clarity, structure, and readability. This content is provided on an “as is” basis. While care has been taken in its preparation, it may contain inaccuracies or omissions, and readers should consult the original source and independently verify key information where appropriate. This content is for informational purposes only and does not constitute legal, financial, investment, or other professional advice.
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